Think of cosmetic or personal care product that you could do without during the GFC and decreased income. Did you discontinue using products, or did you switch to a cheaper brand? Explain why or why not. Shiseido is always my first choice among facial care products even though GFC or income decreased. There are several reasons to continue using Shiseido without switching to a cheaper brand. Firstly, a used brand reduces functional risk, physical risk, financial risk, social risk, psychological risk and time risk.
Monday, December 4, 2017
Strategic alliance
This essay is a study on Laura Ashley's strategic alliance with BLS and pertinent issue that arise from such an alliance. Issues are discussed in several aspects at strategic and managerial level. The essay begins with an analysis on strategic and operational issues, particularly LA's existing problems such as complicated organization structure, disrupted information flow, and lack of coordination among functional departments.
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